People Counter 2.0™
Plug-and-play foot traffic sensor that continuously learns from its environment to optimize your revenue. Included free with every Cirrus Outdoor LED Display.

Measure Foot Traffic.
Unlock Customer Growth.
Instant Intelligence
Measure True Lift
Boost Performance
Privacy & Accuracy You Can Count On
100% Anonymous
(No Cameras, No Faces)
Secure Cloud
Architecture
Accurate Radar
Sensing
Specifications
| Dimensions | 3.27 inches Diameter × 1.06 inches Height |
| Housing Material | High-durability ABS + Polycarbonate |
| Connectivity | Wi-Fi (2.4GHz) |
| Operating Temperature | 14°F to 113°F |
| Operating Humidity | 0–95% RH (non-condensing) |
| mmWave Radar Frequency | 60GHz |
| Antenna Architecture | 4-transmit / 4-receive (4T4R) |
| Power Input | 12V DC, 1A |
| Detection Field of View | 120° ultra-wide coverage |
| Status Indicator | Integrated RGB LED |
| Firmware Updates | Supports automatic OTA and local network updates |
| LAN Update | Yes |

You ask, we answer
The People Counter 2.0™ uses 60GHz Millimeter Wave radar, not a camera. During setup, the customer defines a small detection zone below their door/gate. Whenever a person fully crosses that zone, the radar detects a change in its Millimeter Wave signal pattern and registers either an entry or an exit. The People Counter uses an on-device AI model that continually adapts to its environment to filter out noise (shopping carts, swinging doors, pets, etc.), but it cannot see, recognize, or remember any specific individuals. Instead, it detects the general presence of a person as they cross the detection zone. Because the People Counter does not track individuals, average dwell time is calculated mathematically, using a standard formula called Little’s Law.
Since the People Counter 2.0™ does not use a camera, it cannot capture faces, identity, clothing, or any personal characteristics. It does not track movement within the store or follow the same person over time. Every 60 seconds, our server receives only three pieces of data from the People Counter:
- The number of entries
- The number of exits
- A timestamp tied to the device’s MAC address
The system is fully anonymous by design and does not record any images, videos, biometrics, or personally identifiable information.
Yes, the People Counter 2.0™ uses a standard 120-volt power outlet.
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