Sporting events — and even college and high school games — have a lot of competition from other forms of entertainment as well as from in-home broadcasts of events. How can you, as an owner, manager or school administrator, increase ticket sales for live sports? Digital signage, with its ability to elevate the fan experience and increase engagement, is one way to go. Sport stadium digital signage not only modernizes your facility and increases fan involvement in the live event, it also generates revenue from advertising.
Digital advertising is more effective and produces more revenue than static ads. Ads that increase the engagement of spectators via stunning videos, live music and fun text animation are able to generate increased fees. Plus, because you can change digital ads multiple times during each game, you can expand the pool of advertisers and sponsors. Increasing the number of advertisers means greater revenue.